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The Why Axis
Based on groundbreaking original research, The Why Axis is a colorful examination of why people do what they do—observed through the lens of incentives that can spur people to achieve. Uri Gneezy and John List are like the anthropologists who spend months in the field studying the people in their native habitats. But in their case they embed themselves in our messy world to try and solve big, difficult problems, such as the gap between rich and poor students and the violence plaguing inner city schools; the real reasons people discriminate; whether women are really less competitive than men; and how to correctly price products and services. Their field experiments in the factories, communities, and shops where real people live, work, and play show how economic incentives can change outcomes. Their results will change the way we both think about and take action on big and little problems, and force us to rely no longer on assumptions, but upon the evidence of what really works. -
六个思考框
混乱是思考最大的敌人,面对日益纷杂的信息困扰,想让自己保持头脑清醒可不是一件容易的事情。《六个思考框》是专门为解决《六顶思考帽》中白帽子难题而设计的思考工具,它顺应大脑的图优原则和单线程原则。针对这些思考模式,德博诺博士一如既往地给他们设计了形象,这一次,他使用的是六个不同的几何图形。 这是一个信息越来越纷杂的时代,各种信息让我们迷乱。创新思维之父深知混乱是思维的大敌,因此特别推出这本书,帮助现代人理解信息搜集与处理中的思路。这本书也是对《六顶思考帽》中的白帽的深入解读。通过德博诺思维课程资深培训师吴亚滨老师的解读,信息处理的各个面向变得越发清晰,越发可操作。 -
如何做田野笔记
近几年,许多人类学家开始强调写作的重要性。而众所周知,民族志写作的起点和基础是研究者的田野笔记。那么,如何做田野笔记呢? 为此,三位具有丰富田野实践和教学经验的人类学家,给出了一系列实用而又指导性的建议。本书通过大量的正在撰写的、“未完成的”田野笔记实例,考察了田野研究者如何将亲身经历和观察写成田野笔记的过程,讨论如何运用田野笔记来讲述民族志故事的方法,以及帮助研究者基于田野笔记撰写民族志的关键步骤。 本书致力于提出一套实用的田野笔记写作指导,以帮助社会学、人类学、民俗学、口述历史学、教育学等学科的本科生和研究生,因为田野研究和人类学方法在以上学科中都占有十分突出的地位;另一方面,对于政治学、商业管理、传播、社会福利及公共卫生等学科,田野研究和民族志也可以作为次一级的辅助研究方法。 《如何做田野笔记》系美国当代知名人类学家罗伯特·埃默森等撰写的一部有关人类学研究专著。田野调查是当代文化人类学研究的重要环节,而其中的关键之处,就是如何作田野笔记。此书结集的数位人类学家的经验谈,对此项工作作了详尽、清晰的阐述,也是该学科基础方法的指导之作。 -
本体与常无
《本体与常无:经济学方法论对话》为《论经济学方法》(“与林老师对话”系列)的第二版,收录了林毅夫教授在经济学方法问题上与学生的对话记录。 -
The 5 Elements of Effective Thinking
"The 5 Elements of Effective Thinking" presents practical, lively, and inspiring ways for you to become more successful through better thinking. The idea is simple: you can learn how to think far better by adopting specific strategies. Brilliant people aren't a special breed - they just use their minds differently. By using the straightforward and thought-provoking techniques in "The 5 Elements of Effective Thinking", you will regularly find imaginative solutions to difficult challenges, and you will discover new ways of looking at your world and yourself - revealing previously hidden opportunities. The book offers real-life stories, explicit action items, and concrete methods that allow you to attain a deeper understanding of any issue, exploit the power of failure as a step toward success, develop a habit of creating probing questions, see the world of ideas as an ever-flowing stream of thought, and embrace the uplifting reality that we are all capable of change. No matter who you are, the practical mind-sets introduced in the book will empower you to realize any goal in a more creative, intelligent, and effective manner. Filled with engaging examples that unlock truths about thinking in every walk of life, "The 5 Elements of Effective Thinking" is written for all who want to reach their fullest potential - including students, parents, teachers, businesspeople, professionals, athletes, artists, leaders, and lifelong learners. Whenever you are stuck, need a new idea, or want to learn and grow, "The 5 Elements of Effective Thinking" will inspire and guide you on your way. To share thinking stories, go to website. -
Steal Like an Artist
You don’t need to be a genius, you just need to be yourself. That’s the message from Austin Kleon, a young writer and artist who knows that creativity is everywhere, creativity is for everyone. A manifesto for the digital age, Steal Like an Artist is a guide whose positive message, graphic look and illustrations, exercises, and examples will put readers directly in touch with their artistic side. When Mr. Kleon was asked to address college students in upstate New York, he shaped his speech around the ten things he wished someone had told him when he was starting out. The talk went viral, and its author dug deeper into his own ideas to create Steal Like an Artist, the book. The result is inspiring, hip, original, practical, and entertaining. And filled with new truths about creativity: Nothing is original, so embrace influence, col- lect ideas, and remix and re-imagine to discover your own path. Follow your interests wherever they take you. Stay smart, stay out of debt, and risk being boring—the creative you will need to make room to be wild and daring in your imagination.