How the leisure class has been replaced by a new elite, and how their consumer habits affect us all In today's world, the leisure class has been replaced by a new elite. Highly educated and defined by cultural capital rather than income bracket, these individuals earnestly buy organic, carry NPR tote bags, and breast-feed their babies. They care about discreet, inconspicuous consumption--like eating free-range chicken and heirloom tomatoes, wearing organic cotton shirts and TOMS shoes, and listening to the Serial podcast. They use their purchasing power to hire nannies and housekeepers, to cultivate their children's growth, and to practice yoga and Pilates. In The Sum of Small Things, Elizabeth Currid-Halkett dubs this segment of society "the aspirational class" and discusses how, through deft decisions about education, health, parenting, and retirement, the aspirational class reproduces wealth and upward mobility, deepening the ever-wider class divide. Exploring the rise of the aspirational class, Currid-Halkett considers how much has changed since the 1899 publication of Thorstein Veblen's Theory of the Leisure Class. In that inflammatory classic, which coined the phrase "conspicuous consumption," Veblen described upper-class frivolities: men who used walking sticks for show, and women who bought silver flatware despite the effectiveness of cheaper aluminum utensils. Now, Currid-Halkett argues, the power of material goods as symbols of social position has diminished due to their accessibility. As a result, the aspirational class has altered its consumer habits away from overt materialism to more subtle expenditures that reveal status and knowledge. And these transformations influence how we all make choices. With a rich narrative and extensive interviews and research, The Sum of Small Things illustrates how cultural capital leads to lifestyle shifts and what this forecasts, not just for the aspirational class but for everyone.
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amami的评论有趣的阶级观察。行文有自相矛盾的地方,能够感到作者对详实调查和叙事趣味化的坚持。
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藕粽的评论理论和方法论的槽就不吐了。作者大多数时候都在津津乐道于文化精英的恶趣味(还拿自己举例)。除了最后两三页,散落在各处不成体系的批判显得言不由衷。以及完全不懂 FT 的专栏作家哪只眼睛看出来川普是这本书「房间里的那头大象」的。
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Eudaimonia的评论观点并不新颖,方法论、理论和写作方式和导师Sharon很接近,想要写成通俗读物。简单来说就是文化精英早就不再以物质作为炫耀性消费,而转向了非炫耀性的教育、医疗、健康、食物等生活/投资方式来巩固阶级基础,“不自觉”地再生产了不平等。最后为了升华主题跳跃到了全球中产阶级的崛起...
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彭大王的评论今年读过的最激动人心的书之一;物质富裕社会中消费主义对人类社会造成巨大影响,而社会分级的形式也随之演变,在精英主义的掩盖下变得越发难以看清。值得每一个人读一读,当然从事消费品行业、营销创意、商业零售和城市规划的人可能会觉得书里传递的信息特别有利用价值。
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RY的评论这个话题下为数不多的非学术又不胡扯的书。对英美社会都有观察,闲下来还要再仔细看
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...維的评论其实就bourdieu的那一套
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ms. monkey的评论Ahh... all the postmodern values
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makzhou的评论介于流行写作和严肃理论之间(更偏向前者)。她的论点是炫耀性消费的大众化以及随之带来的AC的兴起,佐以全球化和收入分配不公,论证里到底这是关于大众还是精英的理论一直游移不定。一会说「This new, dominant cultural elite can be called, quite simply, the aspirational class.」,一会又讲到这些只是「the democratization of conspicuous consumption has provided many more material goods to the middle class, but this change is to their detriment.」理论读的不行,故事说得一般般。
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里拉的评论Pierre Bourdieu和Paul Fussell之后要写出新意太难了
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[已注销]的评论Emmmmm觉得作者把一篇论文就可以说清的观点硬是翻来覆去水成了一本书