Preface 1　Psychology Is Alive and Well(and Doing Fine Among the Sciences)　1 2　Falsifiability: How to Foil Little Green Men in the Head 　19 3　Operationism and Essentialism: “But, Doctor, What Does It Really Mean?”　35 4　Testimonials and Case Study Evidence: Placebo Effects and the Amazing Randi　53 5　Correlation and Causation: Birth Control by the Toaster Method 　73 6　Getting Things Under Control: The Case of Clever Hans　85 7　“But It’s Not Real Life!”: The “Artificiality” Criticism and Psychology　103 8　Avoiding the Einstein Syndrome: The Importance of Converging Evidence　119 9　The Misguided Search for the “Magic Bullet”: The Issue of Multiple Causation　141 10　The Achilles’ Heel of Human Cognition: Probabilistic Reasoning　149 11　The Role of Chance in Psychology　165 12　The Rodney Dangerfield of the Sciences　183 References　205 Author Index　231 Subject Index　238