The Lean Startup

Eric Ries

文学

创业 互联网 entrepreneurship Statup 商业模式 Lean 管理 商业

2011-9-13

Crown Business

目录
Part I.Vision :Start Define Learn Experiment Part II.Steer :Leap Test Measure Pivot (or persevere) Part III.Accelerate :Batch Grow Adapt Innovate Epilogue :Waste not Join the movement.
【展开】
内容简介
更多中文介绍:http://huing.com Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, chan ging the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty . This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.
【展开】
下载说明

1、追日是作者栎年创作的原创作品,下载链接均为网友上传的的网盘链接!

2、相识电子书提供优质免费的txt、pdf等下载链接,所有电子书均为完整版!

下载链接