Lessons from the Apprentice

Michael Robin

文学

apprentice 商业 apprentice,学徒,飞黄腾达 Trump 经济 管理

2005-9

Time Inc Home Entertainment

内容简介
Part entertainment and part "how-to-succeed-in-business", this unique resource will offer powerful lessons in leadership, management, salesmanship...even chutzpah... for aspiring entrepreneurs and ambitious go-getters of all stripes, all pulled from the enormously popular TV show "The Apprentice". The book will explore key business lessons culled from the weekly episodes of the first three seasons of the show. From lessons on effective selling (team Protege's success in the Lemonade stand business, for example) to launching new ventures (Mosaic's bridal shop triumph) to key management tips (team Net Worth's successful effort at Burger King), "Lessons from The Apprentice" provides the real-life, winning secrets to success directly from the TV show that Donald Trump and the winning participants identify and illustrate on air in each show. In addition to the important business and life lessons from the show, the book will recount the fascinating moves which took place on tasks and in the boardroom in a series of entertaining sections titled "Boardroom Maneuvers", "Winning Moves" and "Fatal Errors". Out of these episodes are a gold mine of tips, skills and advice on how to make the right moves in the Boardroom and the business world. And fabulous never-before-seen photos of the cast and tasks will make for entertaining eye candy.
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